Privacy policy

1. Introduction

New River Retail (Cardiff) Ltd is dependent on the involvement of its volunteers, supporters and stakeholders. Developing a better understanding of those we engage with through their personal data (name, address, email, etc) allows us to operate and communicate more effectively. We are committed to protecting any personal information we have about you.

This Privacy Statement sets out how we obtain, use and protect your personal information.

We are legally obliged to use your information in line with all laws concerning the protection of personal information, including the Data Protection Act 1998 , the Privacy & Electronic Communications (EC Directive) Regulations 2003 and the General Data Protection Regulations (GDPR) in effect from 25 May 2018.

New River Retail (Cardiff) Ltd communications contain links to websites owned and operated by third parties. These third parties have their own privacy policies – we cannot accept any responsibility or liability for the privacy practices of such third-party websites.

2. Who we are

New River Retail (Cardiff) Ltd is a Limited Company (number 09858626).

3. What information does New River Retail (Cardiff) Ltd collect about me?

When you contact New River Retail (Cardiff) Ltd to be kept-up-to date, sign up to information at events, or engage with online content such as signing up to mailing lists, or you telephone, email or write to New River Retail (Cardiff) Ltd, or engage with New River Retail (Cardiff) Ltd via social media channels, we may receive and retain personal information about you. This can consist of information such as your name, organisation, email address, language preferences and postal address. This allows us to contact you with information about events, activities and projects that you tell us you are interested in.

We store some additional information about some of our audiences including details of specific enquiries (for example, for venue customers) and interests, skills and background (for volunteer and staff applicants).

Data Protection law recognises that certain categories of personal information are more sensitive. This is known as ‘sensitive personal data’ and covers health information, race, religious beliefs and political opinions. We collect information about religious beliefs and race for job applicants, trustees, volunteers and some project participants. This is collated and stored in a way that would make personal identification of individuals impossible. We collate this data to measure our performance against our Equality and Human Rights Policy. We collect the minimum health information required to carry out our duty of care to individuals, including volunteers and staff members.

New River Retail (Cardiff) Ltd may also use publicly available information to identify people who may be interested in partnering with New River Retail (Cardiff) Ltd. This information may include newspaper or other media coverage, open postings on social media sites such as Twitter and LinkedIn, and data from Companies’ House and the Charity Commission.

4. How will New River Retail (Cardiff) Ltd use the information collected about me?

New River Retail (Cardiff) Ltd may use your personal information for a number of purposes including the following:

  • in relation to correspondence you have with us (whether by letter, email, text, social media, message board or any other means)
  • for internal record keeping
  • to invite you to participate in surveys or research about New River Retail (Cardiff) Ltd or our work (participation is always voluntary)
  • to provide you with information about our activities, events and news

Who will your personal data be shared with outside of the New River Retail (Cardiff)?

Personal data will also be shared with Blue Stag, a marketing company who will be supporting the establishment of the Capitol website and may send marketing communications on behalf of New River Retail (Cardiff).

Your choice

It is your choice as to whether you want to receive information about New River Retail (Cardiff) Ltd and the ways you can get involved. If you do not want us to use your personal information in these ways, please let us know.

You may opt-out of communications at any time by clicking the ‘unsubscribe’ link in at the end of our mailing list (MailChimp) emails. You can also change any of your contact preferences at any time by emailing:

We will not use your personal information for marketing or other communication purposes if you have indicated that you do not wish to be contacted by us for such purposes. However, we may retain your details on a list to help ensure that we do not continue to contact you again.

5. Will New River Retail (Cardiff) Ltd share my personal information with anyone else?

New River Retail (Cardiff) Ltd will not, under any circumstances, share or sell your personal data with any third party for marketing purposes and you will not receive offers from other companies or organisations as a result of giving your details to us.

If you are involved with the New River Retail (Cardiff) Ltd via one of our partnership projects, your data may be shared with staff members and trustees working for those organisations in line with the purposes of that project. We always sign a data sharing agreement before sharing data with any partners, which you can view on our website.

We may need to share your information with “data processors” such as service providers, associated organisations or agents who may help us to prepare and send communications to you relating to our activities. These “data processors” will only act under our instruction and we will not allow these organisations to use your data for their own purposes and will take care to ensure that they keep your data secure.

We will also comply with legal requests where disclosure is required or permitted by law (for example to law enforcement agencies for the prevention and detection of crime, subject to such bodies providing us with a relevant request in writing).

6. How long will New River Retail (Cardiff) Ltd keep my personal information?

We will hold your personal information on our systems for as long as is necessary for the relevant activity, for example, we will keep a record of any payments for a period of 7 years. For non-financial transactions, we will keep your data for up to 5 years if we are no longer in contact with you.

If you request that we stop communicating with you, we may keep a record of your contact details and appropriate information to enable us to comply with your request not to be contacted by us.

Where you contribute material to us, e.g. user-generated content, we will generally only keep your content for as long as is reasonably required for the purpose(s) for which it was submitted, unless otherwise stated at the point of generation.

7. How does New River Retail (Cardiff) Ltd update, correct, or delete my personal information?

The accuracy of your information is very important to us. We want to ensure that we are able to communicate with you in ways that you are happy with, and to provide you with information that is of interest. If you wish to change how we communicate with you, or update the information we hold, please contact us:

New River Retail (Cardiff) Ltd
89 Whitfield Street

Under the Data Protection Act you have the right to request a copy of the personal information we hold about you and to have any inaccuracies corrected.

Please address requests and questions about this or any other question about this Privacy Policy to the Data Protection Officer at

8. Children

If you are under 16 and would like to get involved, please ensure that you have consent from a parent or guardian before giving us your personal information. We collect data from under 16s in the following circumstances:

  • Young volunteers: young volunteers complete our volunteer enquiry form alongside us obtaining parental consent
  • Basic details about attendees (names and dietary or access requirements) for school events

Anyone over the age of 13 is permitted to sign up to our mailing list or to engage with us through Facebook or Twitter.

9. Changes to New River Retail (Cardiff) Ltd’s Privacy Policy

This Privacy Policy may be updated from time to time so you may wish to check it each time you submit personal information to New River Retail (Cardiff) Ltd. The date of the most recent revision will appear at the bottom of this page.

10. Complaints, compliments or comments

If you are unhappy with our services or something that we have done or failed to do, we want to know about it. We also welcome your views on what we do well. Your comments enable us as an organisation to learn and continuously improve our services.

Email us at:

12. Survey competition

New River Retail (Cardiff) Ltd will be running an online survey from 4 November 2022 to 18 November 2022.

One participant of the survey will be selected at random by 28 November 2022 to win a £200 FOR Cardiff Gift Voucher. The winner will be notified by 29 November 2022.

This competition is only open to those aged 18 or over who complete the survey in the South Wales area.

No purchase necessary. Winners will not be required to pay to enter the competition.

Instagram, Facebook, Twitter and Linkedin are in no way affiliated or involved with this competition.

Only one entry per person will be accepted.

Each entrant shall be entered into the competition pool once providing their email and consent in the relevant part of the survey.

The prize will be awarded to a randomly selected winner who has entered through completing the survey. The selection will be made through a randomised generator.

Prize is non-negotiable, non-transferable and non-refundable. No cash alternative is available. Where a prize becomes unavailable for any reason, the promoter reserves the right to substitute that prize for a prize of equal value.

The promoter’s decision is final. No correspondence will be entered into.

The winner’s name may be posted on the social media profiles of the promoter after the winner has been selected.